Eurobike and Komoot team up at the International Bike Show in July
Komoot and Eurobike are joining forces for the debut of the international show in Frankfurt, Germany, from July 13-17, 2022. The partnership will provide a stage for various activities for show visitors.
According to the Eurobike team… “Komoot, a well-known platform for outdoor activities, which has approximately 27 million users worldwide, will reach even more people during Eurobike 2022.”
“As an official route and navigation partner of Eurobike, we want to guide guests through the new Frankfurt location and inspire them with social rides and post-show tours to take trips around the region” , said Eva Kuprella, senior marketing manager at Komoot DACH. .
Katja Richarz, curator of the Eurobike programme, added: “Komoot not only allows us to present our various tourism activities, but together we also invite cycling and festival experiences.
Browse Eurobike with Komoot
By putting in place Eurobike tracks between central locations such as Frankfurt Main Station and the exhibition grounds as well as events in Mainkai, both companies aim to ensure that visitors can cycle between locations effortlessly.
In addition to the dedicated Eurobike routes that take visitors to and from the show, the Komoot route collection, which was created especially for the leading show, also includes suggested evening rides. These can be done on gravel, on the road or on a touring bike – for visitors to relax after spending a busy day in the exhibition halls.
The Eurobike team adds that cycling tours are best enjoyed in groups, which is why exhibitors, clubs and initiatives offer over 40 guided excursions / social rides, the routes of which are published in the collection. An overview of all tour collections can be found in the new Eurobike partner profile page: komoot.com/user/eurobikeshow.
Komoot will also contribute to the program of the show and the Eurobike conference. With the ‘Rider’s Lounges powered by komoot’ in Portalhaus next to the exhibition center and in Eurobike City in Mainkai, the platform establishes meeting points for the start and finish of the Social Rides as well as for relaxing and exchanging cycling experiences.
The partners also work together in the specialized conferences Travel Talk and Gravel Talk. Experts from Komoot will be on stage to discuss areas such as new target groups in tourism as well as gravel cycling infrastructure.