FHA Food & Beverage – Asia’s leading F&B show to be held annually from 2022

HONG KONG and SINGAPORE, May 19, 2022 /PRNewswire/ — Originally a biennial show, FHA – Food & Beverage will take place annually with immediate effect. This is driven by strong industry demand for a quality annual supply platform in Asia and Informa Markets’ commitment to creating value for our customers by delivering a high quality trade event for the food and beverage industry. After the 2022 edition in September, ProWine Singapore – the international wine and spirits exhibition will return alongside FHA – Food & Beverage from April 25–28, 2023 at the Singapore EXPO every year.

“We realize the need to embrace the new normal within the F&B industry. By pivoting FHA-Food & Beverage to an annual platform, we can better meet the needs of industry professionals who require “a year-round solution to meet a wider audience in the fast-paced world. This is a very exciting development, and we look forward to working closely with our partners and customers as FHA – Food & Beverage evolves.” in its new calendar cycle,” said Mrs Janice Leeevent director, Hotels, restaurants and beverages – hong kong & SingaporeInformation Markets.

“I am very happy that we can further intensify our cooperation with FHA – Food & Beverage. That the co-location of the shows is ideal and offers the Southeast Asian market a complete range of top quality products. We are sure that the wine and spirits sector will also welcome the new rotation“, mentioned M Michael Degenexecutive director, Messe Düsseldorf.

Singapore is delighted to welcome FHA – Food & Beverage every year from 2023. This exciting development could not have come at a better time, as industry players expand their businesses and find new ways to meet the customer needs as markets recover from the pandemic. We are confident that the food and beverage industry, both local and overseas, will benefit from the rich discussions and dynamic relationships established each year at FHA – Food & Beverage,” said Mr. Poh Chi Chuan, Executive Director, Exhibitions and Conferences, Singapore Tourism Board.

Over the past 21 months, FHA – Food & Beverage has pivoted to digital to offer new ways to engage customers, wherever they are, including the launch of FHA Match – a series of virtual platforms focused on industry for business matchmaking and product discovery. As part of the event’s ongoing commitment to adapting to the changing landscape and keeping pace with customer needs as businesses recover and resume, annualizing the event is a response to the changing landscape of the restaurant and hospitality industries in Singapore and beyond.

FHA-Food and Beverage 2022 will officially resume this year, where industry professionals Asia gather to connect, exchange and discover the latest trends in the industry. 2,000 exhibitors and 35,000 international attendees are expected to attend the four-day in-person event from September 5-8, 2022 to Singapore EXPO.

Preliminary reservations for FHA-Food & Beverage 2023 are now open, and an early bird promotion will continue through the last day of FHA-Food & Beverage 2022.

FHA-Food & Beverage’s sister show, FHA-HoReCa, will remain biennial. The next FHA-HoReCa will take place from October 25-28, 2022 and the next edition will take place in 2024.

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About FHA-Food & Beverage
The platform of choice for industry professionals, including distributors, importers, manufacturers and retailers of Asia to view and find high-quality, new-to-market food ingredients, beverages, fresh produce, services and equipment in these key profiles – Food & Beverage, Food Ingredients and FoodTech. The majority of exhibitors attending FHA-Food & Beverage are well-known manufacturers and brands from 100 countries and regions. For more information, please visit www.fhafnb.com.

About the FHA game
Launched in 2021, FHA Match is FHA’s digital event platform for the community to connect and exchange virtually, wherever they are. The event will feature AI-focused meetings to match businesses, allowing them to build new relationships and unlock new opportunities in the markets. For more information, please visit www.fhafnb.com/fha-match.

Hospitality, Food & Beverage at Informa Markets
Informa Markets’ hospitality, food and beverage portfolio includes a series of global in-person, virtual and hybrid trade events designed to foster business relationships, enable learning and enhance business opportunities for the industry.

With several established events in the portfolio such as Hotelex Shanghai, Food&HotelAsia, HOFEX, Fispal Food Service and Abastur, the portfolio together offers an unrivaled audience across the world. Host 28 live and digital events in major cities, including Shanghai, hong kong, Singapore, Ho Chi Minh City, Seoul, Kuala Lumpur, Bombay, bangkok, Sao Pauloand Mexico City.

Working alongside established industry partners, government bodies and recognized professionals, the portfolio aims to bring businesses, individuals and industry to the forefront of global business innovation by delivering solutions and opportunities that meet today’s business needs.

About Information Markets
FHA-Food & Beverage is organized by Informa Markets, a division of Informa plc. Informa Markets creates platforms for industries and specialty markets to trade, innovate and grow. We provide opportunities for market participants around the world to engage, experiment and do business through face-to-face exposures, targeted digital services and actionable data solutions. We connect buyers and sellers across more than a dozen global verticals, including pharmaceuticals, food, medical technology and infrastructure. As a global leader in market building, we bring a diverse range of specialty markets to life, unlocking opportunities and helping them thrive 365 days a year. For more information, please visit www.informamarkets.com.

Media contact:
Pamela Lin
Tel: +65 9795 4943
Email: [email protected]

SOURCE FHA Food Beverage

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