Plant Based World Expo: Europe’s only 100% plant-based fair returns to London – vegconomist

healthWorld Plant Expo — the only 100% plant-based event specifically designed for catering and retail professionals, distributors, investors and manufacturers — will return to London’s Olympia from November 30 to December 1 this year.

“The vegetable is no longer a selection of bland and pasty vegetables pressed in a coating of breadcrumbs”

Professionals can discover herbal products and connect with retailers, caterers, investors, buyers and distributors in the herbal industry. Attendees will also have the opportunity to taste innovative new plant-based foods made by emerging brands from around the world.

© PBW Expo London

Jonathan Morley, Managing Director of organizer JD Events Ltd, comments: “We were overwhelmed by the fantastic reception Plant Based World Expo Europe received in October 2021. There was so much hunger for our event that we had to move our show for 2022 to Olympia London for a bigger space. I can’t wait to see what this year brings.

“Plant-based, it’s no longer a selection of bland, mushy vegetables pressed into a coating of breadcrumbs. The scale of the innovation makes it the perfect solution to the growing pressures on the food industry to find a solution to sustain the human population and protect our strained planet,” adds Morley.

Biffs at PBW Expo
© PBW Expo London

The show is set to host countless household names, from startups to big players such as Quorn, JUST, Hlthpunk and Willicroft, covering categories ranging from meat and dairy alternatives to confectionery. A new addition to the event this year is the Learning Garden Theatre, offering free educational content for the entire industry, while the Culinary Theater will host sessions led by a mix of industry and celebrity leaders. .

Catering for the next generation

A paid conference will also take place with panels and talks created for retail and foodservice buyers, covering sustainability, food policy, dining for the next generation, improving grassroots offerings of plants, meeting the needs of new audiences and the delivery market.

“Plant-based foods offer a significant opportunity to overcome many of the most pressing dietary challenges”

Morley sums up why such networking events are so crucial: “Plant-based foods offer a significant opportunity to overcome many of the most pressing food challenges, while allowing companies to lead the charge in protecting the environment. environment. The innovation in this space is phenomenal, we regularly see companies raising millions in investments. With huge leaps in taste and texture, as well as manufacturers stepping up operations to reduce unit costs, the final hurdle is availability.

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